Will the price of Lumia 920 affect the sales?

Nokia Lumia 920 and Lumia 820 smartphones will go on sale in key European markets in November, although the Finnish firm did not unveil the date for the US market. Nokia released the price for Lumia 920, the 32GB variant comes at £538 and the 16 GB variant is priced at £426 while Lumia 820 is priced at £399.

The phones, Lumia 920 and Lumia 820 were released earlier this month and they operate on Windows 8 operating system. Nokia has placed a higher price tag on the phones when compared to Samsung’s Galaxy S3 and might face some difficulties with its sales. The announcement of the price of the phones comes at a crucial time for Nokia, as several high-end entries like Apple’s iPhone 5 and HTC’s Windows Phone 8X and 8S have already garnered high sales.

Ben Wood, head of research at British consultancy CCS Insight said, “Nokia will find it difficult to command a premium over Samsung’s Galaxy S III which is the pricing benchmark for a non-Apple flagship smartphone.” Lumia 920 features a new PureMotion HD+ display which means a 4.5-inch HD screen with high resolution. The Lumia 920 is powered by Qualcomm’s Snapdragon S4 SoC and consists of the speedy 1.5GHZ dual-core CPU and faster Adreno 225.

Nokia Lumia 820 is a mid-range phone as it comes with 1.5GHz Qualcomm S4 dual-core processor, 4.3-inch display, 8GB of internal storage, 8MP rear camera, VGA front camera, NFC and Windows Phone 8 OS. Lumia 820 does not include PureMotion HD as its feature. Nokia has pinned its come back hope on the Lumia series of the smartphones.

With the price of Nokia Lumia 920 revealed, the question arises, Will Nokia reach sales figures like its competitors with the increased price tag?

Related:
HTC Windows Phone 8X might be banned as Nokia prepares to sue HTC
Is Samsung’s loss Nokia’s gain?