HTC One release or availability to consumers have been marred by the delay of the components for the phone as the Taiwanese firm’s suppliers have left the firm stranded among growing orders. HTC is reportedly having problems for procuring camera components and metal casings for the device and the firm is apparently not a tier-one customer to its suppliers.
The Taiwanese firm has been reassuring the consumers about making HTC One available to consumers as early as possible, but reports suggest that it will be available by late March or early April. HTC announced One on 19 February with hopes of reviving their status in the smartphone market. With the delays it might be hard to get in the good books of the consumers.
An anonymous HTC executive was quoted by CNET saying, “The company has a problem managing its component suppliers as it has changed its order forecasts drastically and frequently following last year’s unexpected slump in shipments. HTC has had difficulty in securing adequate camera components as it is no longer a tier-one customer.”
Earlier in a response to questions from Guardian, a HTC spokesperson said, “We will start fulfilling pre-orders by the end of March in certain markets and will roll out product to more markets as we approach April.” HTC might face competition from Samsung as the South Korean firm recently unveiled the Galaxy S4.
Apple is also reported to increase the production of the successor to iPhone 5. HTC has not been among the top forays in the smartphone market and One was supposed to catapult the Taiwanese firm to new heights. What do you think about the delay?